The Art of Laughter

This university project involved creating a repackaged, curated collection of 15 works from the MET, designed to introduce the institution to a broad audience. The brief also included developing at least four marketing pieces for the publication.

The target audience was a wide range of locals and tourists, emphasising making the museum's collection accessible and engaging. The design expresses clear readability, soft muted tones, and easily understood content to appeal to a diverse audience and encourage deeper exploration of the MET’s offerings.